YouR Results Are In! You should use an
Event Funnel
Your offer Price prange
Varies
Number of Funnel Pages
3-4
Level of Complexity
Med
Funnel Overview
The Event Funnel is a type of marketing funnel that is designed to promote and sell tickets to a live event, such as a conference, workshop, seminar, or retreat. The next step is to collect ticket sales through a registration checkout page, which may also include an order bump for additional products or services.
Best For:
- Retreats
- Conferences
- Workshops
- Summits
- Virtual or In Person Events
Here's A suggested Funnel flow for your build-out:
1
Event Sales Page
This is the sales page where you promote your event and provide all the necessary information about it. This includes the date, time, location, agenda, speaker bios, and ticket pricing. The goal of this page is to generate interest in your event and persuade visitors to register.
2
Registration Checkout Page
After a visitor expresses interest in your event, they will be directed to the registration checkout page. This is where they will enter their personal information and pay for their ticket. This page should be designed to be user-friendly and secure to ensure a smooth registration process.
3
Upsell Page (optional)
After the registration is complete, visitors will be directed to an upsell page. This is an optional page where you can offer additional products or services related to the event, such as VIP packages, merchandise, or post-event coaching sessions. The goal of this page is to increase the average order value and generate more revenue.
4
Event Registration Confirmation
After the registration and payment is complete, visitors will be directed to the event confirmation page. This page should provide all the necessary information and instructions for the event, such as the location, parking, and schedule. Additionally, it’s a good idea to include a calendar invite that they can download.
The tech tools You'll Need
When choosing tools and software for your funnel, make sure to consider your budget and overall goals. There are many options available at different price points, so you can choose the tools and software that work best for you. Keep in mind that you don't have to have everything right away – you can always upgrade or add additional features as your business grows.
If it makes sense for your business, consider using an all-in-one marketing solution, which includes many of the tools and features you need in one platform. These can be convenient and cost-effective, especially if you are just starting out.
Team Members to Consider
Here is a list of professionals that you may want to consider hiring if you're building a marketing and sales funnel
Strategist
A strategist will help you develop a plan for your funnel and identify the most effective tactics and strategies to achieve your goals
Copywriter
A direct-response copywriter will help you write compelling copy for your landing pages, emails, and other marketing materials.
Designer
A designer will help you create graphics and design elements for your landing pages and other marketing materials.
Tech Specialist
A tech specialist will help you set up and integrate the various tools and software you need to build and run your funnel.
Project Manager
A project manager will oversee the planning and execution of the funnel, keep track of deadlines, delegate tasks, and ensure that everything runs smoothly.
Virtual Assistant
A virtual assistant to handle administrative tasks, managing emails, scheduling appointments, and handling inquiries.
Strategist
A strategist will help you develop a plan for your funnel and identify the most effective tactics and strategies to achieve your goals
Copywriter
A direct-response copywriter will help you write compelling copy for your landing pages, emails, and other marketing materials.
Designer
A designer will help you create graphics and design elements for your landing pages and other marketing materials.
Tech Specialist
A tech specialist will help you set up and integrate the various tools and software you need to build and run your funnel.
Project Manager
A project manager will oversee the planning and execution of the funnel, keep track of deadlines, delegate tasks, and ensure that everything runs smoothly.
Virtual Assistant
A virtual assistant to handle administrative tasks, managing emails, scheduling appointments, and handling inquiries.
You may need to handle some tasks on your own, if you are unable to hire all of the recommended team members or an agency. It's important to consider your own skills and resources when deciding which tasks you can handle and which ones you may need to delegate.
Remember, the more support you have, the smoother the process will be, but it's also important to be realistic about what you can manage on your own. It's also worth noting that you may need to hire other professionals depending on your specific needs and goals.
Trusted By
Hi, I'm Felicia. Your Digital Marketing & Sales Funnel Strategist
I’m passionate about helping business owners like you build high-converting funnels that increase your income and your impact. I know that the world of marketing and sales can be overwhelming, but I’m here to make it easy for you. With my help, you’ll have the strategy (and funnel!) you need to build a wildly profitable business.
I’ve been helping businesses grow and thrive for years, and I’ve seen firsthand how a well-crafted funnel can make all the difference. Whether you’re just starting out or you’re ready to take your business to the next level, I’m here to help you succeed.
I’m not just going to give you a pat on the back and a “good luck” on creating your marketing funnel. Oh no, I’m here to hold your hand and guide you through the process like a trusty funnel sherpa.
Keep an eye out for more of my top-secret tips and tricks on how to create a funnel that will have your perfect-fit customers lining up for miles. I promise it’ll be a blast!
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DISCLAIMER: The recommendations provided by this quiz are for informational purposes only and are not intended as legal, financial, or professional advice. Your business and circumstances are unique, and it is important to carefully consider all relevant factors, including your budget, time availability, and technical expertise, when choosing a marketing funnel. We recommend seeking the advice of a qualified marketing professional before making a final decision. The use of this quiz does not create a professional relationship between you and Swanked Creative. Swanked Creative is not responsible for any actions or inactions taken based on the information provided by this quiz.
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